Olivia Toth named executive director of Knox County Convention & Visitors Bureau

The Knox County Convention & Visitors Bureau has announced the appointment of Olivia Toth as its new executive director. Toth, a seasoned professional with a passion for community development and storytelling, will be responsible for leading the organization's efforts to promote Knox County as a premier destination for visitors, recreation, events and economic development. 

Toth brings a wealth of experience to the position, with a background in strategic marketing, branding and community relations. Most recently, she has served as the marketing manager for the KCCVB, where she was instrumental in developing award-winning campaigns that significantly increased visitor numbers, brand awareness and economic impact. Her expertise in strategic planning and collaborative partnerships will be crucial in advancing the KCCVB's mission.

"We are absolutely thrilled to see Olivia step into this role," said Victoria Preston, president of the KCCVB Board of Directors. "Her leadership over the last five years, paired with her innovative approach and proven track record in the tourism industry, make her the ideal person to lead our organization. We are confident that her vision will not only elevate Knox County's profile but also create new opportunities for our local businesses and community."

In her new role, Toth will continue to oversee all aspects of the KCCVB's operations, including marketing initiatives, visitor services, event promotion, and partner relations. She is committed to working closely with local attractions, businesses, and government entities to showcase the unique charm and vibrant culture of Knox County.

"I am honored and excited to take on this role," said Toth. "Knox County is such a special place to me and sharing that passion with others is a dream. I look forward to continuing our collaborative efforts with our partners to highlight all that the area has to offer and drive sustainable growth for our tourism economy."